Everything is Connected

  • 20 May 2015
  • 11:30 AM - 6:30 PM
  • J.W. Marriott - Grand Rapids, MI
  • 214


Date: Wednesday, May 20, 2015
Special Half Day Joint Event by aimWest, AMA & AAF:
Registration: 11:30 am
Lunch & Presentations: Noon
After-Party Networking: 4:30 pm
Location: J.W. Marriott - Grand Rapids, MI 

Event Summary

How Connectivity is Changing What We Buy and Why We Buy It

Gone are the days of “real” and digital worlds standing apart. Connection is the name of the game: organizations can operate in both or exist in neither. Through this half-day conference, West Michigan business leaders will explore the possibilities of a world where everything — from what we eat to what we watch and how we share — is connected.

“The Connection Message” is a collaborative project brought to you by AdFed, AMA West Michigan and aimWest. From creative elements and messaging through technology, measurement and strategy, attendees will experience in-depth exploration of how marketing efforts are planned, created, displayed, measured and analyzed. Industry professionals of all positions are encouraged to attend. 


AMA West Michigan
The American Marketing Association of west Michigan is a professional association for individuals and organizations involved in the practice, teaching and study of marketing worldwide.
AMA West Michigan
AAF West Michigan
AdFed West Michigan is a local American Advertising Federation ad club serving West Michigan industry professionals who buy, sell, create, or produce services or products related to advertising.
AAF West Michigan 

aimWest Special Event Sponsors:

Seamless - IoT Accelerator
A coalition of world class enterprises and investors seeking IoT startups
Michigan’s largest provider of fixed wireless Internet, voice, and data center services

aimWest Annual Sponsors:

Select Resources
Select Resources
RCM Technologies
RCM Technologies 

Interested in sponsoring this aimWest event? See our Sponsor Page for more information or contact Tim VanderMel, Sponsorship Chair, at 616-259-4625 or

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